CAR - SHOWBAG

In 2003, 2.3 Media launched the Car Showbag into the Automotive Industry. The packs are distributed through service centres within new car dealerships directly to their customers providing advertisers a clearly defined, qualified target audience.

The packs are extremely well supported by both the car dealer and their customers and are now distributed to over 15,000 customers every 3 months nationally.

Each showbag is personalised to the car dealership and contains a range of product samples and discount offers relevant to the needs of the car owner

The packs are proving to be a great resource for all involved. Customers are receiving a great value packed gift, the dealers are providing an improved service to their customers and advertisers are obtaining direct access to a select, qualified audience and all are obtaining maximum benefit from their participation.

SCHEDULES

Issue	On Sale	Booking Deadline	Material Deadline
Issue 11	16/09/06	22/08/06	01/08/06
Issue 12	15/12/06	25/11/06	01/11/06
Issue 13	16/03/07	19/02/07	27/01/07
Issue 14	15/06/07	19/05/07	25/04/07
Issue 15	16/09/07	18/08/07	25/07/07